Partner program for marketing & web agencies
Your clients are asking about ChatGPT. Sell them the answer.
Claire is an AI agent for SEO & GEO. She finds where your clients are missing in Google and ChatGPT, closes the gaps right in the CMS and shows what it achieved. You sell it under your name, as a monthly service at your price.
Frequently recommended:
- 1Northbridge Systems
- 2Pennine IT
- 3Halcyon Networks
Your client Hartley IT: not mentioned
Works in the CMS you already manage
No blog in the site builder? Claire hosts one on your client's domain (blog.client.com), in the look of their site.
Where things stand
Websites and copy are a commodity now. Getting found isn't.
“You use AI now, so you should be cheaper.”
Clients build their site with a site builder and a chatbot and want a discount on everything else. Projects get smaller and rarer.
75%
of web designers say AI competition hit their business in the past year.
20i Web Designer Survey 2026
Revenue ends at launch.
After the project, maintenance and hosting bring in €80 to €200 a month. Every month starts from zero again.
50.6%
of agencies' 2026 revenue was under contract at the start of the year. The rest still had to be sold.
GWA Spring Monitor 2026, German agencies
The client asks about ChatGPT.
“Why does ChatGPT recommend our competitor and not us?” If you don't have an answer, they'll go to someone who does.
68%
of web agencies say it's the client who starts the AI conversation.
WP Engine, AI Agency Trends, April 2026
Clicks are going down.
You do good work, and the monthly report still looks worse. The client starts questioning the retainer.
−58%
click-through rate for position 1 on Google when an AI Overview appears.
Ahrefs, 300,000 keywords, December 2025
The gap
A dashboard shows the gap. The CMS is where it gets closed.
Four ways to deliver visibility in Google and ChatGPT to your clients today.
Claire
from €199 per client
- Finds where the client is missing
- Writes fact-checked content
- Publishes to the client's CMS
- Proves clicks and AI mentions
- Covers all your clients
- Keeps running when someone's out
Tracking tool
from €29 a month
- Finds where the client is missing
- Writes fact-checked content
- Publishes to the client's CMS
- Proves clicks and AI mentions
- Covers all your clients
- Keeps running when someone's out
New hire
€40k–55k a year
- Finds where the client is missing
- Writes fact-checked content
- Publishes to the client's CMS
- Proves clicks and AI mentions
- Covers all your clients
- Keeps running when someone's out
Build it yourself
Prompts, workflows, upkeep
- Finds where the client is missing
- Writes fact-checked content
- Publishes to the client's CMS
- Proves clicks and AI mentions
- Covers all your clients
- Keeps running when someone's out
You already have the hardest part: access to the CMS, your client's trust and a running invoice. What's missing is research, content and measurement. That's exactly what Claire does.
Tracking tool: entry prices of AI visibility tools for small businesses, October 2026. New hire: salary ranges in 87 GEO/AI search job ads in Germany, Austria and Switzerland, September–October 2026.
How it works
Claire does the work. You keep the client.
Check
Technical, content, authority, brand: where is your client missing in Google and AI answers, and who gets mentioned instead? That doubles as your argument in the sales conversation.
Write
Guides, landing pages and FAQs, researched, checked against sources and in the client's voice. Up to 30 pieces a month.
Approve
You approve, Claire publishes straight to the CMS with images and internal links. Or switch on autopilot per client.
Prove
Clicks from Google, mentions in AI answers and published pieces, per client at a glance. That's your monthly client meeting covered.
The numbers
A second monthly service for every client you already have.
Your client gets new content every month, live in their CMS, plus the numbers to go with it. You decide what to charge.
€2,910/ month
€34,920 per year · 49 % Margin
Calculated with the monthly list price; your partner price is lower. Effort per client per month: about 2 hours for web agencies (approvals, client meeting), about 4 for marketing and SEO agencies (plus strategy). For reference: published entry prices for ongoing GEO work in the DACH region have a median of around €590, GEO retainers run €1,000 to €2,500 a month.
No hocus-pocus
No GEO miracle cure. Solid work you can measure.
Isn't GEO just good SEO?
Mostly, yes. AI answers draw on what is easy to find and well sourced on the web. That's what Claire builds: content that ranks on Google and that AI answers can cite.
Do you promise #1 in ChatGPT?
No. AI answers fluctuate. Anyone promising otherwise is selling confidence. Claire measures whether your client gets mentioned more often and shows clicks and published pieces alongside.
Will AI content hurt the website?
Google judges whether content helps, not who typed it. Claire checks every claim against sources, cuts typical AI phrasing, and nothing goes live without your approval.
Couldn't we build this ourselves with ChatGPT?
One text, yes. Researching, checking, publishing, updating and measuring continuously for every client is a product of its own. You'd have to build it and rework it after every model update.
Will you approach our clients?
No. Clients in your agency account are your clients. They don't need their own Claire login, and the content appears under their name. We put that in writing.
And if a client cancels?
Everything published stays on their website and belongs to them. No minimum term, no setup fee, no export needed: the content is already in their CMS.
Your agency account
Built for many clients. Not just one.
All clients in one account
Switch between clients in one click. Each has their own strategy, content and CMS.
Your team works along
Invite your colleagues. Everyone sees the same clients, with no per-seat fees.
You stay in front
Your clients don't need their own Claire login. The content appears on their website, under their name.
Approval or autopilot
You decide per client: every text comes to you first, or Claire publishes on her own.
One plan per client
Every client gets the scope they need. Cancel monthly, no setup fee.
A blog for site builders
If the site has no blog, Claire hosts one on the client's domain, in the look of their site.
Partner models
Sell under your own name. In the way that fits you.
Start as a reseller with your agency account. We are building white label with selected partners right now.
Reseller
Ready todayYou sell visibility as your own service, Claire works in the background.
- Partner price below list price, for every client
- Your own prices and packages: you bill your client, we bill you
- Agency account with all your clients and your team
- Client protection: we never approach your clients
- Help with your first client and your first sales conversation
White label
PilotFor agencies and platforms that want to offer Claire entirely under their own brand.
- Claire under your name and logo
- Reports in your agency's look
- Terms based on your number of clients
- Shape the features with our product team
Just want to recommend Claire without managing it yourself? There is a commission for that too. Ask us about it on the call.
Results
What you can show your clients.
Startup · SaaSorganic traffic in 3 months
Young domain, no content team. Today Trustypost grows from its own content.
Online shop · Pet suppliesmore traffic
Barely any organic visitors as a small shop. Today Claire is the fastest-growing traffic source.
B2B · Paymentsorganic clicks from the target audience
Instead of expensive ads, the niche audience now arrives organically, worth €15,000 after 3 months.
Results from companies that use Claire directly.
Questions
What else agencies ask us.
We're not an SEO agency. Does this still work?
Yes, that's exactly what Claire is built for. She handles research, writing, publishing and measurement. You approve and talk to the client. We help you with your first client and your first sales conversation.
We already have an AI visibility tool. Why Claire?
Your tool shows where your clients are missing. Claire closes the gaps: she researches, writes, publishes to the CMS and then measures whether it works. For all your clients, with your approval.
Will our clients actually pay for this?
Clients who already ask about ChatGPT pay more readily for an answer than for an update package. In the DACH region, published entry prices for ongoing GEO work have a median of around €590 a month, and marketing agency retainers run €1,000 to €2,500. Run your own numbers in the calculator above.
Does it work with our CMS?
Claire publishes to WordPress, Webflow, Shopify, Shopware, Wix and Onepage. If the site has no blog, Claire hosts one on the client's domain, in the look of their site. For other systems, talk to us.
Will our clients see that Claire is behind it?
Only if you want them to. Your clients don't need their own login. The content appears on their website, under their name. Reports in your agency's look are being built with our first white-label partners right now.
What does it cost us?
At list price, Claire costs €199 to €399 per client per month. As a partner you pay less; how much depends on your number of clients. No setup fee, cancel monthly.
What about data protection?
Claire is made by wordsmattr GmbH in Vienna, Austria. A GDPR data processing agreement is part of our terms.
Free partner call
Try it with one client. You keep the analysis.
- 30 minutes: we check one of your clients in Google and ChatGPT, live.
- We set up your first client together with you.
- We help with the offer and materials for your first sales conversation.
Built by agency people. Claire comes from wordsmattr, an SEO agency since 2012. We know your side of the table.
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